Built on strategy. Driven by results.
I'm Jordan, a social media strategist with 10+ years of experience building programs that scale and driving results for enterprise and multi-location brands.
Strategy, content and data, in that order
My work lives at the intersection of strategy, content, and data: I translate performance into smarter decisions and connect a brand with the audiences that matter most.
When I'm not working, you'll find me cycling, cooking, or reading, usually with a kid underfoot somewhere in the Austin area.
If you're looking for a social media leader who builds strong teams, leads with data, and communicates clearly, let's talk.
Results, not just likes
A selection of highlights across a decade of social media strategy, paid and organic, across very different verticals.
- Metric
- Link clicks, all channels, YoY
- Vertical
- Digital marketing
- Metric
- All-channel engagements, takeover
- Vertical
- B2B software
- Metric
- Follower growth, LinkedIn, all-time
- Vertical
- Home services
- Metric
- Engagement rate, LinkedIn, all-time
- Vertical
- Home services
- Metric
- Engagements, all channels, takeover
- Vertical
- Medical
- Metric
- CPM, all paid campaigns, 2025
- Vertical
- Funeral services
- Metric
- Facebook engagements, YoY
- Vertical
- Funeral services
- Metric
- Qualified demos, YoY
- Vertical
- B2B software
What people say
From the people I've worked alongside, in their words on LinkedIn.
“Jordan brings sharp strategic thinking to social media and a real talent for building and elevating the people around him. He proactively seeks out process and tool improvements, takes feedback openly, and consistently makes the work better.”
“As our Senior Social Media Manager, Jordan managed an extremely high volume of client accounts while consistently delivering strong work, meeting deadlines, and hitting performance benchmarks.”
“Jordan is hardworking, driven, and an exceptional leader in the social media space… Working with Jordan at two different companies now, I can highly recommend him as a fantastic collaborator and leader across any strategic/creative endeavors.”
A full-stack approach to social media
Six things I build for every brand I work with, from the basics through to scale.
Organic + paid social
From strategy to execution, I deliver custom social media solutions that drive measurable business results.
Content strategy
From audience research to editorial planning, I develop content strategies that align with business goals and give every post a purpose.
Analytics + reporting
Turning data into decisions, I build reports that go beyond vanity metrics to surface the insights that actually move the needle.
Review management
Proactively managing reviews to build trust, surface customer insights, and drive revenue.
Community engagement
From trend-spotting to meaningful interaction, I build engaged communities that deepen brand loyalty and keep audiences coming back.
Multi-location management
I build scalable systems that keep brands with multiple locations consistent while staying locally relevant.
A decade of social at scale
Enterprise, agency and multi-location, with the last seven years leading teams.
Intellibright
Senior Manager, Social Media. Owned paid and organic social for a multi-vertical client portfolio plus Intellibright's own channels, launched four net-new service offerings, and built AI-powered workflows.
GoDaddy
Manager, Social Media Services. Led a team of up to 17 serving ~2,500 small businesses at a time plus enterprise brands, hiring 100+ people and promoting 15+ direct reports.
Main Street Hub
Community Manager, promoted to Social Media Team Lead. Managed content and community for 150+ locally owned businesses and trained creative specialists.
Let's talk about what social can do for your business
I'm based in the greater Austin area and open to leadership roles and select consulting. The fastest way to reach me is LinkedIn.
Connect on LinkedIn